My classmate Karn Dhingra passed this link along. I loved it. First, I work for a Swiss publishing house and relate closely to expanding into Eastern Europe/Asia. Second, I absolutely love redesigning magazines/newspapers/Web sites. I’ve had the pleasure to redesign several products while working with Stephane Carpentier, Ringier’s art director, at City Weekend. To see how design can transform a product is priceless. But it’s too easy to become seduced by the allure of sexy design. Simply put, Jacek Utko is right, great design is the result of a partnership between editorial and design (a work flow) – not a standalone feature. Editorial must work closely with design and vice versa to produce compelling results. Utko does a great job and has amazing results to prove this case. Take a look.

I’ve always said that the best way to learn film editing would be to work in a course or company where the only objective would be to make cinematic trailers for hypothetical movies. It challenges you tremendously to condense a film down to a few compelling scenes and sounds. Personally, I’d love to make a career out of it.

I am not claiming that Kieffer and I got it 100 percent right, but we’re both pleased with some of the feedback we’ve got since Hoop Knight launched a few days ago. Take a look and tell us what you think.

I can’t/won’t put my finger on what should pass as good or bad design or storytelling after just one month with Duy and Carla. But I will admit that I have a much better understanding of, “What is news?” now, an understanding that I frankly do not think I grasped well enough at my old job.

What is news for a journalist?

1. The obvious: Fire burning down main street. News is a recent or unreported event that has impact on a person or group of people.
2. A trend. The rise of the finger-generation, for example. That is, as touch screen devices proliferate, younger generations are using their fingers to squeeze and pinch content in ways that those ol’ fuddy-duddy Gen-X-ers used to use their thumbs for.
3. (This is my favorite.) Something you didn’t know you didn’t know. Often this sort of news materializes itself in the “weird” section of a Web site or newspaper. For example, like tramp stamps for Barbie.
4. Information that is “contrary to popular convention,” to quote Duy. This is often a combination of items two and three. For example, a trend is emerging that you didn’t know you didn’t know. Example, despite the preponderance of Google’s search engine, there are several companies out there offering a range of unique methods to find what it is your looking for faster and more accurately.

At City Weekend, I ran editorial meetings much like a factory manager would. Articles were largely chosen less on their news value and more on how accessible the story was to the busy editor, its relevance to the readership and whether it was deemed “interesting” enough (by me/us). “What is the story? And why is it interesting?” was the best I ever got. I believe we produced stories that seemed like we could get done. That’s not to say we didn’t hit the bull’s eye every now and then, but little thought on my part was given to news value.

Part of the reason I started this blog was to jot down some of the major lessons learned at Columbia, in the event that if I ever went back to work for my old entertainment publication, I’d be better at it than before. If I had run many of the story ideas discussed in our old editorial meetings through this “what-is-news filter?” below, I think I would have hit the mark more often, and as a result, produced not only a useful guide, but also, a more newsworthy magazine.

So, nearly one year after I started at the J-school, and only three months before I graduate, I attempted hastily cobble this blog article together. I give credit to my RW1 professors, Ari Goldman and Pam Frederick, Duy Linh Tu and Carla Baranauckas for shoving the importance of this, “What is news?” exercise down my throat. I’ve begun to genuinely appreciate the value of understanding what is news. Hopefully, I’ll get better at how to plan, budget, sell, design and build it too.

One of the highlights of my time here at J-school has been meeting Cyndi Stivers, currently the managing editor of Entertainment Weekly. Stivers launched Time Out here in New York as publisher and is now teaching a class on magazine production at the J-school.

We met after the “dog-and-pony” show, where professors of spring classes pitch their upcoming courses to fall students, and quickly hit it off on the topic of content management systems. I never thought of myself as too knowledgeable on the subject, but after having helped design an online system in Django, City Weekend, I suppose I’m keenly aware of their power and menace. Stivers expressed interest in me stopping by her class and presenting my former work.

The above slide show is the result. It’s a short dek that simply touches on what is a CMS, what to look out for when choosing one and how the right CMS or approach to database management can help in magazine and web production. As I am so fond of saying, our CMS published a user-generated Web site, that also happened to make a magazine, email update and mobile phone service.

Many new media students signed up for NYC24.com to work with Professor Duy and Carla Baranauckas on improving our video storytelling techniques. Few of us understood that the class was less video work and more multimedia production at the time. (Disclaimer: I missed a video technique class two weeks ago to report on a NYC|24 story.)

I’m not complaining, but readjusting. Instead of working on digging deeper into Final Cut and preparing better storyboards, the class has gradually gotten used to the idea that it appears to be that the professor’s intent is to throw us into the deep end of Final Cut, Flash, Dreamweaver, FTP management, design, editing and news writing all at once. Sink or swim.

The result, in my opinion, is messy. Students spend their precious time over several elements, rather than concentrating on one. In time, I suspect/hope that this grueling method will evolve into a streamlined, well-thought-out Web site, with a range of stories told using steely advanced new media techniques. But for now, it’s hard to see how close the shore is, when you’re choking on salt water. See some of our latest work.